Heart & Soul

Self-Awareness And Authenticity


Self-awareness allows you to evaluate and understand your strengths and weakness. The best business-builders use self-awareness to walk the tightrope of leadership: projecting conviction while simultaneously remaining humble enough to be open to new ideas and opposing opinions. This conviction for their visions is what business leaders need to make them less than optimally wired for embracing vulnerabilities or leading with humility; making self-awareness that much more essential.

Self-awareness and authenticity lead
to the most important word
in all of business: TRUST.

By being authentic, you are staying true to who you are, what you do and who you serve. In an environment in which more human elements matter, being authentic creates value and benefits for your followers as well as improving your business.

Both of these characteristics, self-awareness and authenticity, lead to the most important word in all of business: TRUST.